Cohere’s founders, Paul and Anette, were committed to using their personal LinkedIn profiles to drive growth. However, their manual approach was becoming a bottleneck. They were spending too much time on outreach and not enough on high value conversations. The process was disjointed, making it difficult to track leads, coordinate follow ups, and manage Anette’s busy calendar, which was complicated by recurring events. They needed a system that could bring order to the chaos.
Challenge
As xBuild expanded its services, it experienced a sharp increase in volume and complexity for insurance claims. The company’s claims teams were frequently overwhelmed by daily communication demands, fielding calls and emails from insurance adjusters, staff, and claimants across dozens of active projects. Without a robust coordination system, several critical problems arose:
Managing 3 founder profiles without a centralized system was disorganized.
Leads were slipping through the cracks due to a lack of structure.
Tracking conversations and booked calls across different accounts was difficult.
Founders wasted time on calls with prospects who were not a good fit.
The impact was clear. Without a systematic approach, Cohere’s lead flow was unpredictable. The founders were bogged down by administrative tasks, pulling them away from strategic activities like closing deals and improving their product. They risked burning out and missing growth opportunities because their lead generation engine could not keep up with their ambitions.
Solution
RepMeUp embedded a dedicated outreach and operations specialist into Cohere’s workflow to build a reliable lead generation system. Our goal was to manage the entire top-of-funnel process, from initial connection to booking a qualified call, allowing the founders to focus on what they do best. We transformed their manual, time-consuming efforts into a streamlined and predictable engine for growth.
Sent 200 targeted connection requests weekly from each founder’s profile.
Used a master sheet to log all connections, replies, and calls.
Reviewed questionnaires to ensure only ideal prospects reached the founders.
Aligned outreach with founders’ calendar to prevent scheduling conflicts.
By taking ownership of the daily grind, RepMeUp created a seamless bridge between outreach activity and sales outcomes. Our specialist managed personalized responses in each founder’s unique voice, executed timely follow ups, and coordinated with Anette’s calendar. This support ensured that every lead was nurtured, every conversation was tracked, and every booked call was with a qualified prospect.
Results
The partnership with RepMeUp delivered immediate and measurable improvements to Cohere’s sales pipeline and operational efficiency. By systematizing their founder-led sales, we helped them achieve a consistent and predictable flow of high quality leads, directly impacting their growth trajectory. The results provided the founders with the clarity and confidence they needed to scale their efforts sustainably.
Delivered 600+ targeted connection requests per week across three profiles.
Centralized all lead data, saving founders hours of manual tracking weekly.
Implemented a qualification filter, ensuring 100% of calls were valuable.
Published 3 weekly LinkedIn posts, boosting engagement and visibility.
The impact was felt across the business. The founders reclaimed valuable time, which they reinvested into strategy and client relationships. With a clear view of their pipeline, they could make smarter decisions and forecast growth with greater accuracy. RepMeUp didn’t just manage tasks; we built a scalable system that aligned with Cohere’s business priorities and protected the founders’ most valuable asset: their time.
Conclusion
The collaboration between Cohere and RepMeUp demonstrates the power of structured operational support in unlocking scalable growth. By outsourcing their day-to-day LinkedIn lead generation, Cohere transformed a time-consuming and fragmented process into a predictable and efficient engine for acquiring qualified leads. This partnership allowed the founders to step back from the tactical grind and focus on strategic initiatives, confident that their pipeline was being consistently filled.
Looking ahead, this robust system provides a solid foundation for expanding outreach to other platforms like Instagram and exploring new partnership opportunities, ensuring Cohere’s growth is not just maintained but accelerated. RepMeUp continues to act as an extension of the Cohere team, adapting to their evolving needs and driving their mission forward.
Ready to turn your manual outreach into a predictable growth engine? Book a Call With Us to see how we can build a system that saves you time and scales your business.
Connect with RepMeUp for tailored outsourcing solutions, remote staffing inquiries, or business operations support.