Emenac Packaging USA faced challenges with its expanding B2B sales operations, including inconsistent revenue and disjointed team communication. RepMeUp implemented a dedicated Sales Manager who provided leadership, streamlined workflows, and introduced performance tracking. This partnership resulted in a consistent $33,000 in monthly revenue, a 25% quarterly increase in qualified leads, and an 80% success rate on monthly sales targets.
Challenge
As demand for custom packaging surged, Emenac Packaging found itself at a critical growth juncture. The company was struggling to manage its expanding B2B sales operations effectively. The primary issue was a lack of strong, centralized leadership to guide the 12 member sales team, which led to inconsistent performance and fragmented communication with clients. With a high volume of requests for everything from cardboard boxes to eco-friendly kraft packaging, the team needed a structured workflow to maintain service quality and convert leads efficiently.
Team struggled to meet monthly sales goals.
Disjointed workflows led to delays and client frustration.
Outreach strategies were not generating enough qualified leads.
Lacked reporting to track profits and refine strategies.
The absence of a standardized process meant that quoting was often delayed, follow ups were missed, and team members were operating in silos. This created a reactive environment where revenue was unpredictable, and the sales team’s morale was low. Emenac needed a way to build a scalable sales structure that could support its growth, ensure consistent revenue, and elevate its customer service during the complex sales cycle.
Solution
To address these operational hurdles, RepMeUp provided a dedicated Sales Manager to oversee Emenac’s entire B2B sales and communication workflow. The focus was on implementing a structured, people first approach to drive team alignment and improve customer interactions from the initial touchpoint to the final sale. This hands on leadership introduced accountability and clarity, transforming the department into a proactive, goal oriented unit.
Managed specialists, estimators, designers, and production coordinators.
Implemented daily tracking and coaching to boost productivity.
Optimized outreach to increase inbound and outbound opportunities.
Introduced organized methods for tracking profits and trends.
By establishing clear performance benchmarks and an incentive structure, the Sales Manager motivated the team to hit their targets consistently. The introduction of organized reporting allowed leadership to gain a clear view of profits and trends, enabling them to refine sales strategies with real data. This outcome oriented approach ensured that every client interaction reflected professionalism and reliability, guiding prospects confidently through their custom packaging options and the sales journey.
Results
The partnership with RepMeUp produced significant, measurable improvements across Emenac’s sales department, establishing a predictable and high performing operation. The new structure not only stabilized revenue but also strengthened team morale and customer satisfaction. By focusing on both process and people, RepMeUp helped transform the sales team into a more cohesive and effective unit.
Maintained an average of $33,000 in monthly sales.
Reached an 80% success rate on monthly sales goals.
Increased qualified lead generation by 25% each quarter.
Recruited and trained two new specialists successfully.
The impact was felt throughout the organization. With a consistent monthly revenue stream, Emenac could plan for future growth with greater confidence. Improved team performance, driven by targeted coaching and better communication habits, created a more positive and productive work environment. Standardized daily reporting allowed leadership to identify opportunities faster and make proactive adjustments, ensuring the company could continue to scale its B2B sales operations effectively.
Conclusion
Through a people first leadership approach supported by clear structure, RepMeUp helped Emenac Packaging establish a more predictable, data driven sales operation. This strategic partnership allowed the client to move beyond daily operational struggles and focus on its core business: scaling production, expanding product lines, and nurturing long term relationships with customers. The collaboration has laid a solid foundation for sustainable growth, ensuring Emenac is well positioned to thrive in the competitive packaging industry. As the partnership continues, the focus will be on further refining sales strategies and exploring new market opportunities.
Ready to see how dedicated leadership can transform your sales team? Book a Free Consultation with RepMeUp today to discover how our tailored solutions can drive consistent growth for your business.
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